Ford india ad. A print advertisement for the ford figo in india featuring the former italian prime minister silvio berlusconi has stirred controversy after depicting women bound and gagged in the trunk. I think it is a gross overreaction on the part of the client and the agency said naresh gupta a managing partner at bang in the middle a digital advertising agency based in new delhi. In the past 30 days ford has had 6839 airings and earned an airing rank of 89 with a good spend ranking of 13 as compared to all other advertisers.
Ad executives in india rushed to mr. Ford india launched the new ecosport with new design powerful engine best petrol diesel mileage and 6 speed automatic transmission and easy manoeuvrability. Two proposed ford india ads both depicting women bound and gagged in ford trunks forced an apology from the company but marketing that uses violence against women to sell a product is.
Ford india official site discover the wide range of ford cars including 2018 new cars suvs small cars hatchbacks upcoming cars at best price in india and much more. The car that has dominated your dreams for years is now in india. The stance that sets your pulse racing.
Ford motor company and the advertising firm wpp have issued apologies after mock ups of ads for the ford figo a hatchback made in india were posted online last week business insiders laura. Established in 1995 ford india is a wholly owned subsidiary of ford motor company a global automotive industry leader. Take a free test drive today.
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